specialized generics. this is a huge one, too, less boxing is always a win.
JEP-286 less typing.
Maybe Project Panama and maybe a even better AOT.
Compared to what JDK 9 brings, this is huge. JDK 9 brings a Module system which was already possible (and a lot of stuff around it which didn't exist), a new GC algorithm, Tiff Image I/O, jshell, ALPN, http2 client, reactive-streams. (P.S.: not everything is complete here, but this stuff will probably be used by most)
JDK9 mostly brings stuff that was already missing and provided by other libraries. JDK10 will probably change a lot of more things in the JVM ecosystem.