Most of the PC gamers I know (maybe all) did this on the day Pokemon GO was available in NZ/Aus but not NA. Probably few of them had done it before.
I understand what you're saying, but PC gamers are a different crowd than the average Windows user. We'll do what we have to in order to get control of our own PCs back.
I guess on the one hand the lock down is a rational fear, because it's something MS would attempt. But I'm not actually scared that it would be achievable.