There are other technologies for messaging (hangouts, WhatsApp, etc...). Also, if the issue is friends and family, OP could simply let them know to phone only in case of emergency but to use messaging at all time otherwise.

Complaining that people phone you, people who are close to you, family and friends, and proudly boasting of ignoring the calls feels very immature to me. You don't want phone calls? Don't give out your number, find alternative techs for messaging, or at the very least make it clear to people that you don't want them to call.