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With Windows 10, this problem will likely get a whole lot worse. What do you do when MS pushes a forced update to your deployed devices and it bricks some of them? http://m.theregister.co.uk/2016/05/06/microsoft_update_asus_...
What about when you can't disable Cortana (without breaking the start menu) and you're in a HIPAA / PCI environment? http://winaero.com/blog/how-to-uninstall-and-remove-cortana-...
As we've seen with things like SCADA, switching from Windows is not a silver bullet, but in terms of minimizing the complexity and attack surface, Windows seems to be starting at the opposite end of the spectrum.