I don't give a FF, I want to minimize the information strangers have about me. I'd rather see ads that were not targeted. If they know about me that is bad, regardless of all else. Who doesn't matter. Why doesn't matter. I've never had a checking account or credit card. My bank knows nothing of how I spend my money. For mail order I use money orders and aliases. When I contact online sellers I use an alias which I delete shortly after receiving whatever and telling them that it came. I consider surveillance unpatriotic. I may not be able to prevent the NSA from knowing all, but I make purchases anonymously unless I am at a brick and mortar store.