True, but pro athletes have already had other proprietary technology for the past year. Oculus might not even be the best solution currently for athletic performance. A cool read on Stanford Football's use of Virtual Reality in practice settings [0]

[0]: http://www.mercurynews.com/49ers/ci_28784441/virtual-reality...

Sounds silly, but I know the Minnesota Vikings (an NFL team) used a VR setup for some practice this year, to help increase situational awareness.

http://espn.go.com/nfl/story/_/id/13328295/minnesota-vikings...

QB training is very compelling.

If you're a pro athlete you're going to use the real thing.