> The rants are newsworthy events. A polite message would not have been picked up by the Register and other news sources. His tone helped magnify his message.
You are wrong. Because the message that was in the media was about Linus being a jerk. The actual useful discussion, about the usage of compiler features in the kernel, got completely lost.
Linus has a lot of weight in the Linux community, obviously. He does not need to yell and scream like a little child to get his concerns known. He does not need to elevate a rant to a level where media picks it up.
All he needs to do is say in polite words that he does not want this kind of magic in the kernel sources. That would be respectful and professional.