And the same problem that Windows PCs have had for two decades now. The hardware is effectively equivalent; it's now a matter of trying to "add" value with shitware.

This is especially true of Windows laptops nowadays; you're pretty much relegated to 1366x768 screens, shitty dual-core or hyperthreaded single-core processors, maybe 4GB of RAM, and Intel graphics at best. Anything better is still at the prices they were 5 years ago. You'd think that old technology would get cheaper as time goes on, but it seems like the only innovation these OEMs are going for is "how do we make customers pay for progressively shittier hardware and software?".